From September 15 to 18, 2026, the 35th WorldFood Moscow 2026 was grandly held at Crocus Expo International Exhibition Center in Moscow. SEEZEYU showcased a range of best-selling Chinese pastries at this major exhibition. Presenting itself with professional prowess at this premier Eurasian food event, the brand is accelerating its global market expansion and opening a new chapter in international development.
As one of the largest and most influential professional food and beverage exhibitions in Russia and Eastern Europe, WorldFood Moscow gathers premium food brands, buyers and distributors from dozens of countries worldwide. It serves as a vital platform for brands to tap into Eurasian markets, connect with high-quality overseas partners and demonstrate product strengths, as well as an important gateway for Chinese food brands to go global. Leveraging the resources of this professional exhibition, SEEZEYU builds on its mature product portfolio to vigorously explore new market opportunities across Eurasia.
The booth attracted heavy foot traffic during the show. Numerous business visitors stopped by to sample SEEZEYU’s signature mochi and fu tuan. The soft, sweet oriental flavors won wide recognition and positive feedback from overseas merchants. The SEEZEYU on-site team engaged visitors with dedicated support, answered inquiries thoroughly and facilitated business negotiations efficiently, accumulating abundant high-quality resources for the rollout of overseas sales channels.
This participation in WorldFood Moscow marks another key milestone in SEEZEYU’s internationalization strategy since its overseas expansion initiative. Moving forward, SEEZEYU will continue to deepen its presence in the global food market, refine products and service solutions tailored to overseas consumer demands, actively take part in international trade shows, expand overseas distribution networks and boost the brand’s global influence. We aim to bring more premium Chinese pastries to the world, letting global consumers savor healthy delicacies from China and spread the aroma of oriental baked treats across the globe.
